DON’T PUT BARRIERS ON YOUR BRAND.
WITH HYBRID EVENTS, YOUR REACH BECOMES BOUNDLESS.
Engage your communities across the live, virtual and hybrid worlds.
Deciding on how to get started with a hybrid engagement can raise a lot of questions. Should I go fully live or do a hybrid event? What platforms should I use? How do I create the right mix of content (and share that content)? What are the costs?
Our team of creative strategists and technology experts can help you design a program and choose the right tools to craft successful hybrid experiences that deliver return on investment (ROI).
An event that has both virtual and in-person components
Webcasts and Livestreaming
Feeding prerecorded or live content to an online audience
Webinars (Live or Simu-live)
Hosted educational sessions with interaction from virtual attendees
Online environments that remain active after the program is over
CONSIDERATIONS FOR CREATING A SUCCESSFUL HYBRID EVENT.
We believe the path to creating a successful hybrid event takes the best from a live event, combines it with what’s great about virtual and presents it all in an online hub. We work hand in hand to help you and your team decide on the appropriate technology tools and platforms to enable the vision.
We design with the intention of creating a packaged experience, one that takes into account content strategy, format, environmental design and speaker preparedness from an entirely new perspective.
Pivoting your event strategy from virtual to hybrid requires a transformation in how to think about building communities.
We believe the best approach is to start with the story, design the live and virtual experiences around that story and then build the hub to act as the central, online destination for the pre-event, event and post-event communications.
New Models: Audiences expect hybird events to provide flexible access, personalized content and experiences along with the ability to seamlessly engage with clients, colleagues and partners. While virtual events showed how your reach could expand, hybrid events offer the ability to combine intimate in-person gatherings with the opportunity to reach a vast audience.
Persistent Hubs: Through the use of hybrid event technology and platforms, you can record and save these live moments to be repurposed in so many ways. Add a session recording to your website as an on-demand webinar or leverage the hub to educate new team members.
Embrace data and analytics: Hybrid events allow you vast capabilities to capture audience metrics, sentiment and feedback. From attendee demographics, levels of engagement, social media metrics, lead capture, and post-event feedback/brand impressions, we can provide you with data and insights to understand how you measured against target event goals.
Lead the way: In this age of accelerated digital transformation, we can help you set the standards for your industry and position yourself as a technology trailblazer. By finding ways to engage people in-person and virtually, you can create a new horizon of possibilities for your engagement strategies, and more opportunities to drive connection with the important communities you want to reach.
We are the AJ Digital Collective, a malleable, shapable partnership of specialists united by a passion for tech that brings people together to create experiences they won’t forget. We’ve joined forces to bring you a refreshingly new way to reach your most vital communities through customized virtual and digital events and experiences.