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Stockholm's Design Lab gives Swedish Pharmacy "A Happy Pill"

by David E.

Amazing & fresh design work over in Sweden for an unexpected client type. Stockholm Design Lab created some cheery graphics for a line of in-hospital pharmacies with the goal being "to help the pharmacies distinguish and contrast themselves from the often very clinical and barren environments that hospitals make out.” Also noted is the fact that research has "shown that positive environmental factors can reduce patients’ anxiety and even contribute to their overall well-being. SDL’s design, then, offers a small glimpse of cheer in an all-too-often stressful setting."

Great stuff here.


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